•

Marketing Leadership, Proven Results, Education & Knowledge Transfer to Strengthen Your Marketing Team

Marketing Synergy was founded in 1990 to assist B-2-B and B-2-C direct marketing clients in developing highly targeted, profitable programs for their products and services.  While many companies offer creative & communication services to develop direct & integrated marketing programs, MSI focused on matching these capabilities with best-of-breed analytics, database, and measurement tools to ensure each program is cost effective, profitable, and identifying the best target markets for our clients.  In developing your marketing programs, we are dedicated to developing the best targeting & marketing programs to maximize your market share, prove these concepts in limited investment pilot programs, and then educate & train your marketing team to manage the program for the future.  Our goal is to lead, educate, and then assist your marketing team as they address marketing in our new "electronic" marketplace.

As marketing changed in the 90's to best use new electronic marketing media - web, internet, mobile - MSI evolved to lead companies in how to best identify and build their high value target markets.  While direct marketing uses "push" marketing to interrupt prospects with email, direct mail, telemarketed, or other communications devices and needs to build a need to sell your product, electronic marketing focuses on connecting with prospect with known needs & in active search mode to quickly provide them the information, products, and services they need.  To accomplish this "pull" type of marketing, new ways to target, measure, & develop markets needed to be created.  Marketing Synergy is a leader in creating community marketing programs designed to sense & value, touch, engage, collaborate, & learn from the unique, high value communities most valuable to your company.  Our 5-step marketing program has been proven in numerous business-to-business [B-2-B] and business-to-consumer [B-2-C] organizations.  Take a moment to look at what we can do for you.

In addition to marketing program development, MSI also specializes in training large & small companies to best develop their markets using "push" and "pull" marketing.  We have worked with companies to train their senior management, marketing, sales, and service teams on how to best use new technologies, media, software, and marketing tools to best define, impact, measure, develop, and market to your high-value markets.  From highly technical training sessions on statistical modeling, marketing database development, Search Engine Optimization [SEO] and Pay-per-Click [PPC] marketing programs to highly inspirational, education sessions on topics like community marketing, integrating sales forces & direct marketing, and creating community focused mini-sites, MSI can provide you with the information, best-of-breed examples, and experienced training capabilities to meaningfully impact your marketing and management teams.  Take a minute to contact us to see how we can develop a training program to assist you in reaching your management & marketing goals.

To read more about Randy Hlavac - CEO of Marketing Synergy, click <here>. 

If you wish to contact MSI, feel free to use the contact information below.

Contact Information

Telephone

630 328 9550

FAX

630 328 9553

Address

1700 Park Street

          Suite 103

E-Mail